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Digital Marketing Specialist

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Hub Technology Group

2024-09-20 12:51:31

Job location Boston, Massachusetts, United States

Job type: all

Job industry: Sales & Marketing

Job description


Digital Marketing Specialist


Hybrid 2-3 days on site in Boston


4 month+ Contract with extensions - Local W2 Only



Digital Marketing Specialist will be responsible for; E-Mail Marketing, Database Marketing, Website and Social Media Support as well as Reporting and Performance Measurement.



E-mail Marketing:


o Responsible for building outbound broadcast e-mails


o Update automated email campaigns with session information and new content


o Manage the departments e-mail marketing calendar


Database Marketing:


o Filter and export segmented lists from the Salesforce for targeted marketing


Website Maintenance:


o Serve as the principal website content editor, working in the Drupal 8 CMS to create new pages and update existing program pages


o Serve as the organizations point-of-contact to post updated program info


o Maintain the Social Media accounts (Facebook, Twitter, LinkedIn) and post organic content through Hootesuite


Reporting and Performance Measurement



Suggested Experience


2+ years of experience with similar digital marketing responsibilities


Bachelors Degree


Proficiency in all aspects of CRM platforms, e-mail marketing, and social media


Basic knowledge of HTML


Experience drafting and editing copy for electronic communications



Inform a friend!

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