General Sales Manager

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Job description

WTWC/WTXL/WBXT is looking for a strong General Sales Manager to help guide our sales efforts. This position requires an individual who possesses strong leadership skills who can direct a local sales team in selling new business and creating revenue streams through a multi-screen integrated approach. The candidate must have a successful track record in sales management, staff recruitment and developmental skills as well as strong leadership capabilities.

In this position you will:

• Develop a high performing sales team that meets or exceeds revenue goals by driving client results through creative marketing solutions.


• Develop sales strategies, plans and alignment in support of revenue goals.


• Achieve client results, satisfaction and retention.


• Effectively manage sales operations including inventory, OSI, SELL, Cognos and others as determined by the General Manager.


• Achieve strong performance of Local, Regional and National accounts.


• Manage and control sales revenue by developing strong relationships with local clients


• Other responsibilities as assigned.

Requirements:

• 3-5 years' experience in TV sales management


• Hands on TV advertising sales and operational background is a must


• Ability to meet revenue budgets via digital interactive and other approaches


• Strong and positive leadership skills


• Highly skilled leader, negotiator and motivator


• Excellent written and oral communication skills


• Proficiency using Word, Excel, PowerPoint, and OSI is preferred


• Must have a valid driver's license and a good driving record

Additional responsibilities will include:

• Exceeding revenue goals


• Forecasting, Inventory Control and Pricing


• Sales Promotion


• Development of non-traditional revenue sources, as well as new media and strategic planning


• Excellent inventory management is essential


• Knowledge of Nielsen and Comscore ratings services, and familiarity with OSI a plus!

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!

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