Please scroll down, To apply

Vice President, Brand Partnerships - Raffles & Fairmont

hiring now

FAIRMONT

2024-11-06 01:42:39

Job location New York City, New York, United States

Job type: fulltime

Job industry: Executive Positions

Job description

Job Description

Dual reporting to the SVP Brand & Marketing - Raffles and the VP Brand & Marketing - Fairmont, responsibilities and essential job functions include but are not limited to the following:

Develop brand partnership strategy and oversee the global programs including campaigns, events, activation and all related activities.

Manage the partnership budget and ensure all events and activities are cost-effective and profitable.

Supervise and coordinate the work of the partnership team and ensure that they deliver the highest level of added value to guest experience and satisfaction.

Work with the marketing, PR and Social media teams to develop integrated co-branded campaigns and events then evaluate their success.

Establish relationships with renowned brands across multiple categories and industries.

Develop and implement policies and procedures for the partnership department and ensure they comply with the Raffles & Fairmont brand standards.

Performance evaluation of the success of partnership programs, analyzing feedback from key stakeholders, and seek ways of improvements to enhance guest experience and profitability.

Lead all venture activities for Raffles and Fairmont Hotels & Resorts globally including identifying, investing, deal negotiation, due diligence, and portfolio analysis, including coordinating cross-functional teams.

Drive the overall brand partnership activities including outreach to and sourcing of new opportunities.

Form a deep understanding of Raffles and Fairmont's ecosystem and identify good fit for purpose partners.

Work closely with brand marketing teams to optimize results from partner relationships.

Develop, monitor, and adjust the strategy, ideal partner profiles and engagement tactics to continuously improve results

Work with hotels to ensure integrations are built on schedule and partners activations have the resources to execute and roll out activities.

Create standardized partner training and go-to-market materials with brand marketing team.

Develop detailed annual plans with detailed analysis for potential joint campaigns with key partners

Drive day-to-day management of current and future partners portfolio of Raffles and Fairmont Hotels & Resorts globally

Source and asses Global Sponsorship opportunities across different industries aligned with the brand roadmap and objectives.

Evaluate partner contracts, and identify areas for improvement and potential risks, and communicates effectively to legal and leadership

Inform a friend!

<!– job description page –>

Nearby jobs

Business Transformation Manager New York City

AML Solutions Manager New York City

MFM FELLOWSHIP DIRECTOR New York City

Top