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Associate Brand Manager - eCommerce

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Reynolds Consumer Products Inc.

2024-10-05 06:39:02

Job location Lake Forest, Illinois, United States

Job type: fulltime

Job industry: Sales & Marketing

Job description

Join Reynolds Consumer Products and Drive Your Career across a world of opportunities! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting, dynamic, fast-paced, and fun workplace environment. If you are looking to build a strong career, we have an opportunity for you! We are searching for an Associate Brand Manager - eCommerce to join our team located at our headquarters in Lake Forest, IL.

Your Role:

As the Associate Brand Manager of eCommerce, you will be responsible for supporting the eCommerce marketing for Reynolds & Hefty businesses across Amazon, Walmart, and other key retailers, as well as contributing to annual planning and day-to-day business management, including search and media budget and invoice management, data analysis, and performance tracking against KPIs. You will monitor digital trends, monitor & analyze the digital shelf, and recommend "test and learn" plans. We embrace and accept individual experiences and backgrounds to achieve a diverse and inclusive workplace.

You will have the opportunity to:

  • Drive business growth by executing and optimizing high-impact marketing plans, including digital advertising and sponsored search.
  • Monitor & analyze the digital shelf to ensure accuracy of product listings and understand current performance, trends, market conditions, and other contributing factors in making recommendations to achieve revenue goals.
  • Participate in strategy planning and execution for national eCommerce platforms, including Instacart & Criteo.
  • Collaborate with Brand, Shopper Marketing, Digital Content, and Sales teams to create compelling online experiences to drive consumer engagement and conversion.
  • Present eCommerce performance and share emerging capabilities to a broad, cross-functional team.
  • Lead the search & media budget and invoice management across the entire Reynolds Consumer Products portfolio.

Ultimately, this is a unique opportunity to play a key role on the dynamic eCommerce team, driving growth within this exciting emerging channel. The eCommerce team acts as an internal start-up, working across our portfolio of iconic Reynolds and Hefty household essentials brands. We strive to build a diverse, inclusive, and talented workforce who will contribute to the Company's vision, mission, and goals.

You will love it here if

  • You have a passion for analyzing and using data to drive business performance
  • You thrive in a fast paced and high-energy environment
  • You pay great attention to details and are well organized
  • You are committed to excellence



We need you to have:

  • BA/BS degree in Marketing or a related field.
  • 2+ years' experience in digital marketing management or CPG brand management with a passion for the digital landscape.
  • Experience with digital advertising, SEO, SEM, and programmatic media planning, execution, optimization, and analysis.
  • A thorough understanding of the key performance metrics associated with digital marketing.
  • Entrepreneurial mindset, ready to jump into fast-paced, rapidly evolving eCommerce space.
  • Excellent capabilities in Microsoft Office, including Excel.
  • Ability to travel occasionally.
  • Excellent written and verbal communication skills.

Icing on the cake:

  • MBA or another advanced degree.
  • Experience working with Amazon, Walmart Connect, or other major retailer media networks.

Want to know more? Check out our website or connect with us on LinkedIn!

Apply today to join a fast-growing innovative company!

Not a good fit but know someone who is? Please refer them!

Local candidates only, no relocation assistance available


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